That… doesn’t really explain anything, but good luck anyway.

What made you choose this particular community to post your story?

Why would you post this article here, in this community?

Did you cross-post your blog to the wrong place?

In a technical context, yes, a GIF refers to a specific image format. However, plenty of people now use “gif” to mean any short soundless video loop, regardless of how that video is stored.

It’s silly, but I can see how it happened.

Those caps are meant to affect the way you read it.

In this post, the capital letters (plus the “How To”) suggest a title, like a book or something.